24 hours by Alana’s Notebook is our contribution to the clothing retail industry.

The name 24 hours was conceived because our mission is to deliver the ultimate essential wardrobe. From the moment that you wake up to the time that you fall asleep.

As a result our brand aims to accommodate every human being. It is our duty to ourselves to make sure that we define ourselves through our character.

24 hours focuses on you as the main character of your life.